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Planificateur de projet

Utilisez notre planificateur de projet qui vous aidera pas à pas à décrire votre projet et nous en faire part.

Web marketing

Referencing, advertising, newsletters

Making a Website known and optimizing its visibility are very important steps in its development. Also, raising targeted traffic increases the ratio of interested visitors within the total number of visitors. Website content highlighting is the best way to ensure relevant positioning in search engine search results. Development of visitor loyalty is also a concrete way to ensure Website traffic prosperity.

Newsletter

Development of visitor loyalty is very important, as it makes it possible to ensure permanent traffic to a Website. When the Website content is being changed frequently, we want the visitor’s priority to be to view the newly added content. The newsletter is the perfect medium to notify potential visitors of new Website content.

Newsletter externalization : By externalizing an emailing campaign, you entrust the design and realization of this campaign to an expert team. This will significantly increase its efficiency.

Automated news sending system : A system can be set up in such a way that Website data is frequently analyzed and new data is identified following preset conditions (date, relevance, theme, etc). An email is then automatically built based on a template, and sent to a mailing list. This solution makes it possible to automate sending tasks, and this becomes even more relevant when dealing with a high volume of data.

- Describe your project using our project planner.

Referencing and positioning

Sosign Interactive offers several solutions for search engine referencing and positioning to fit different needs, and these can be combined with other solutions like Web standardization (conformance to Web standards) to increase search engine visibility. Our referencing and positioning services are mainly based on Web page analysis and optimization. This makes it easier for search engine robots to crawl the Website.

- Describe your project using our project planner.

Email advertising

Increasing the number of new visitors is a constant task for every marketing officer in charge of a Website. Whether the goal is to publicize a new Website, to ease information flow, or to sell products and services, email advertising attracts targeted traffic.

The line between SPAM and targeted advertising is sometimes very thin, and that is why it is important to acquire databases from reliable sources. There are two ways to acquire a database of email addresses :

  1. building a database from collected addresses (Web forms, customers, etc) ;
  2. acquiring a commercial database.

Advertising space

Some Websites, including news Web portals, sell advertising spaces (banners). The choice of Web portals on which to advertise has to be based on the target audience. This kind of medium gives a large visibility, especially when it comes to a popular Web portals. This kind of campaign is very relevant when it relates to products, services, events, or movie launches because it can guarantee considerable targeted traffic in a very short time.